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Looking to enhance or customize your BigCommerce Mobile Store?
Here are some things we can do for you:
- Customize Color Scheme
- Add any size Top Banner
- Add Social Media Buttons
- Add Custom Add-To-Cart Buttons
- Set a Minimum Order
- Hide unwanted page elements
- Remove the BigCommerce Footer Link
- Add your phone number to the Footer
- Add links.
- and MORE!
By now, most online retailers have realized the value behind having a Blog.
The content driven, keyword richness, linking platform, and traffic generating power behind a Blog can’t be overlooked in today’s online retail industry.
But be careful not to shoot yourself in the foot by having a complete different feel in your Blog than in your Online Store. Having a perfectly integrated Blog can boost your conversion rates (when done properly).
Take a look at these examples bellow showing complete integration between Online Store and Blog:
DecalMyWall.com and Blog.DecalMyWall.com
MenAndBeyond.com and Blog.MenAndBeyond.com
GothicLolitaWigs.com and Blog.GothicLolitaWigs.com
A few things to consider when integrating your Blog and your Online Store:
- Use a custom subdomain to match your Store’s URL.
- Match your store’s Favicon.
- Match Header and Footer.
- Match overall layout & design (2 columns, 3 columns, width, fonts, etc)
- Integrate your Search Box to display product results.
- Integrate product feeds such as newly added products.
- Integrate Social networks.
- Integrate Live Chat services.
- Optimize for SEO (use nofollow tags when appropriate).
The term “Stay-at-Home” mom or dad is usually associated with a person who takes good care of the house and children but, more often that not, don’t contribute to the household income. Well… not any more!
Thousands of Stay-at-Home women and men are making millions of dollars each year by managing small and medium size online stores right from home! While it may be difficult to take phone calls while the kids are playing around, you may very well offer live chat support to your customers.
You have a product, you want to make money, then OPEN AN ONLINE STORE TODAY! Request a FREE QUOTE and start building your home-based online business. You will be surprised how far your idea can take you!
Testing Your Online Store on Different Browsers
Posted by Trepoly in eCommerce,mCommerce | December 21, 2011Testing your eCommerce website on ALL major browsers is absolutely necessary before launching.
Several times we have come across online stores that display poorly when using Internet Explorer while they display properly on Firefox. This is due to lousy development skills or lack of interest from the designer.
At Trepoly, we make sure every store we develop can display AND perform properly on all major browsers. We may design an online store with a specific target browser or operating system but always make sure it can be viewed and used on other browsers and operating systems.
Things to keep in mind when running a cross-check browser compatibility:
- Overall layout
- Font size
- Hover buttons and interactivity
- Animations
- Link behavior
- Scroll and swipe actions
Your online store could even break in between same browser versions! So make sure you hire a competent eCommerce Design Company.
Why do I need a Payment Gateway?
A Payment Gateway is the software infrastructure that runs online transactions between financial institutions. Think of it as the “person” that requests the money from your customer’s bank account and collects it for you. Your Payment Gateway then needs to transfer the funds into your Merchant Account to secure the transaction.
Payment Gateways generally carry a transaction fee which can be around 3% per transaction.
MONEY SAVING TIP: Talk to your bank about preferred Payment Gateways as they may have a partnership with specific Payment Gateways and may save you money by bundling your Payment Gateway and your Merchant Account for a lower transaction fee.
Need help opening an online store? We can help!
Why do I need a Merchant Account?
A Merchant Account is a bank account for online businesses.
If you are looking to open an online store you will need to go visit your bank and request to open a Merchant Account. This bank account is where money will be deposited after each transaction takes place in your online store. Merchant Accounts generally have a transaction fee associated with them. Anywhere between 1.5% and 3.5% is a good rate. Your Merchant Account then needs to be integrated with your Payment Gateway.
MONEY SAVING TIP: Ask your banker about preferred Payment Gateways when inquiring about your Merchant Account. Some banks can bundle the Payment Gateway service with your Merchant Account and consolidate service fees to save you money. Instead of paying 3% for Payment Gateway + 3% for Merchant Account, they may be able to charge you only HALF when you use one of their preferred partners.
Need help opening an online store? We can help!
Benefits of Google Blocking Referrer Keywords
Posted by Trepoly in Company,eCommerce,mCommerce,Random Thoughts | November 15, 2011And now, we would like to open this space for those of you who would like to share the benefits of Google blocking the referrer keyword by passing “(not provided)” to the Analytics report.
We’ve seen a big controversy on this matter with most people reacting to this measure with negative comments on several blogs. But we are sure there are some of you out there (Google employees maybe), who actually know why this is a GOOD move by Google.
We’d like to know. Use the Comment form below…
Let us show you how you can integrate your online store with your eBay store.
Benefits?
- One Control Panel for both.
- Avoid duplicating efforts.
- Control all sales from one admin area.
- Easy sync between your store and eBay.
eBay can be a great way to drive traffic and sales but managing 2 different storefronts can be very time consuming. Save time by integrating both your online store and your eBay listings from one Control Panel. Easy 2-way sync will display your preferred products on eBay and notify you when products sell or listings expire. All orders are reflected in 1 control panel for easy management and tracking of all your orders.
Talk to us today about integrating your online store with eBay and keep growing as nothing will stop you!
Need a QR Code campaign expert?
Look no further; you’ve found us!
At Trepoly, we can help you develop your eCommerce QR Code marketing campaign. Get the highest conversion rates by linking your QR Codes to an “Add-to-Cart” action so customers can checkout faster minimizing shopping cart abandonment.
Not all shopping carts allow you to do this but we know which ones do and we will set you up very easily.
Talk to us about implementing a QR Code marketing campaign and start utilizing this new technology that is proving great success among mobile shoppers.
What a great time we had last night at the Retail Forum here in Denver, Colorado.
Ross Kramer, CEO of Listrak flew out here, along with Derek Neff, Channel Manager for Listrak to meet with eCommerce Design firms like us. They brought their latest research study on Shopping Cart Abandonment and Recovery.
All-in-all it provided us great insight into how most online merchants are failing to follow-up on abandoned shopping carts and how those merchants who are following-up with a series of emails, are seeing phenomenal abandonment recovery and conversion rates.
Your sweet spot for shopping cart recovery is right within your first 24 hours. We should however, be careful not to offer our biggest incentive right-off-the-bat but rather build our offers as we go. Online merchants should be specially careful to be consistent and keep it short and simple.
Representatives from Magento where also present and one of their selling points was the level of integration they have with Listrak. Such as the ability to pull product reviews when the abandoned shopping cart has items with 3.5+ stars on reviews.
Listrak also integrates with one of our favorite shopping carts, 3dCart.
Listrak closed the night with their best offer, paying for all of our drinks! That sure was nice of them.
As time goes, we will share with you more details on the case study of Shopping Cart Abandonment conducted by Listrak on the IR1000 companies.
Till next time!
